This is what is happening to Star Trek and Star Wars

"Phases of An SJW Takeover"

1. SJW CRITICISM – A popular IP is criticized by SJWs for being racist, sexist, misogynist, homophobic, and a smattering of other things. This will often manifest in media articles and academic papers which push this false narrative. This phase can take place over the course of years, or even decades.

2. IP IS ABOUT TO UNDERGO REBOOT – or reimagining, or remake, or whatever term is fashionable at the time. The rebooted production will tout “firsts,” first female, first person of color, first LGBTQ+, etc., even if the IP has already had them before. They do this to contrast their new version as far more virtuous and progressive than the previous version, which they spent years or decades labeling as racist, sexist, misogynist, homophobic, etc.

3. THE BARNACLING – SJWs barnacle themselves to the IP within the production, and start transforming the IP from its original form. SJWs sometimes refer to this strategy as entryism. Production staff make claims that long time customers will stay with the IP no matter what the changes are. SJWs outside of the production barnacle themselves to the customer base, and start lecturing long time customers. Shill media SJWs write articles pontificating about how diversity is good business and touting diversity “firsts,” without regard to the fact that the IP may have already been diverse for years or decades.

4. CUSTOMER CRITICISM – Long time customers of the IP voice legitimate criticism of the new direction.

5. SJW RESPONSE TO CUSTOMER CRITICISM – A large customer backlash is created when SJWs both inside of the production, and outside of it in the customer base and shill media, falsely accuse critics of being racist, sexist, misogynist, homophobic, etc., usually to protect a criticized political message being pushed by the newly transformed IP that the customer base is criticizing. SJWs will also attempt to stigmatize use of the term “SJW” as a pejorative, so that you’re unable to identify the problem and articulate points. SJWs will completely ignore female, people of color, and LGBTQ+ critics, and/or marginalize their voices.

6. DISMISSING AND IGNORING THE BACKLASH – Shill media publishes pieces declaring that the backlash doesn’t exist. Shill media also publishes pieces instructing others to ignore the “tiny vocal minority,” some of whom used to be the old “gatekeepers” of the community.

7. SUPPRESSING THE BACKLASH – Blogs, internet forums, social media, and other websites delete or otherwise “redact” critical comments and posts in discussion forums under the aegis of “hate speech,” and may even engage in the complete banning of accounts. Some websites remove their comments sections altogether.

8. BACKLASH INTENSIFIES – As an inevitable side effect of suppression the Streisand Effect takes hold, as customers seek out other venues to express their criticism, and some publish their own, growing the backlash exponentially.

9. HATE HOAXES, FALSE FLAGS & CLONED ACCOUNTS – The rank and file SJW activists in the customer base get heavily involved in shouting down critics, and creating hate hoaxes and false flags in an effort to discredit those critics. Such efforts are also intended to be picked up by shill media outlets, which will then report on them to further mischaracterize the critical customers. SJWs will create cloned social media and discussion forum accounts that mimic known critical voices, in an attempt to discredit them and/or divert payments/donations for products or causes away from the critical customer. SJWs will often operate hidden forums where these tactics are organized.

10. ESCALATION OF ATTACKS – SJWs will report posts as spam or a violation of rules, and attempt to get social media accounts suspended, and posts deleted. SJWs will start to send out false press releases to rival websites in an effort to discredit their critical competitors. SJWs will begin to search through public records such as child support or foreclosures in an effort to embarrass loud voices, a practice known as doxing. SJWs will send out phishing attempts in an effort to gain personal information. SJWs may attempt to contact the workplaces of loud voices, in an attempt to punish critical customers financially for speaking out. SJWs may attack normal people with physical violence.

11. IP FAILURES – The IP starts to falter as customers start to drift away and sales begin to plummet. This is either due to a drop in quality of the IP, or the poor treatment of the customers, or a combination of both.