It wasn't intended to be that way. The 2nd Halloween movie was supposed to be what this was: a completely standalone story. Carpenter intended for Halloween to become an anthology movie series -- think of it as a cinematic version of The Twilight Zone, or Night Gallery -- where each movie would be its own, independent thing. And every year, at Halloween, one of these horror movies, made under that banner would come out. It was never supposed to be "The Michael Myers Show."
What ruined it was that the original Halloween was such a big success, and made such a huge amount of money (it had been a very low-budget film, so the profit margin was enormous when it became a hit), that the studio wanted a direct sequel. That was enough to establish in the minds of the public that a Halloween film was supposed to feature Michael Myers as the villain. If it didn't they wouldn't embrace it. I had that reaction myself back when the movie came out. But I was a kid then, and I had no idea at the time that Halloween was intended to be an anthology series. I think if Carpenter had been able to make this film, as the follow up to the original, and the movie's marketing made sure to inform people of the intent for each film to be a standalone story, it might have worked. It's a pity it didn't; it would have been better than what we got: an endless series of increasingly formulaic and unoriginal slasher movies, featuring the now-stereotypical indestructible villain. They should have left that sort of thing to the Friday the 13th films.
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