MovieChat Forums > Captain Marvel (2019) Discussion > Clever marketing or something more insid...

Clever marketing or something more insidious????

posted 5 years ago by NorrinRad (5022)
8 replies | jump to latest

Alaska Airlines puts Captain Marvel on one of its Boeing 737s

https://www.yahoo.com/news/alaska-airlines-puts-captain-marvel-135216010.html

Alaska Airlines has added the comic-themed special livery in advance of the new "Captain Marvel" movie, which is to debut March 8. The special-edition paint scheme was unveiled Tuesday at Alaska Airlines’ hub in Seattle.

The movie has generated Hollywood buzz for becoming Marvel Studios' first film to feature a female superhero character in the lead role. Captain Marvel – played by Brie Larson – is a one-time U.S. Air Force fighter pilot who’s now helping to keep Earth safe from intergalactic threats.

"We're excited to showcase a pilot who's risen to Super Hero status – an image that embodies strength and confidence and inspires future aviators across our expansive network to go further,” Natalie Bowman, Alaska Airlines' managing director of marketing and advertising, said in a statement.

[–] AP (5258) 5 years ago

What would be the possible insidious reason?

[–] Satan2016 (23360) 5 years ago

Send a message to all those UFO aliens, "we've got super heroes"!

[–] NorrinRad (5022) 5 years ago

What would be the possible insidious reason?

Aggressively and blatantly promoting female empowerment or even, dare I say the word, Feminism?

Some people are going to see what they want to see and feel wronged or slighted or even threatened.

Cheers!

[–] [deleted] 5 years ago

Looks like normal cross promotion to me.

[–] NorrinRad (5022) 5 years ago

Looks like normal cross promotion to me.

Of course it is just normal. There is nothing even remotely duplicitous about the marketing effort save what Satan2016 posted. :-) Aliens should be afraid. Be very VERY afraid.

[–] ultravioletx (10216) 5 years ago

So... higher, further, faster?

[–] outsourced2019 (6) 5 years ago

I'd assume that's clever marketing.

[–] NorrinRad (5022) 5 years ago

I agree that it is clever marketing.

I also see some unintended meme's coming out of the very aggressive counter narrative against Captain Marvel and Marvel/Disney in general.

When CM doesn't reach the level of Black Panther or even Wonder Woman. It will be...

Lower, closer, slower

Get Woke, Go Broke. Yes that is already a thing for the Anti-SJW, Anti-BLMers, Anti-affirmative Action, Anti-PC, Anti-Anti-Anti.

It's low brow, pedestrian but expect it and accept it. They're never clever just Anti.