MovieChat Forums > Justice League (2017) Discussion > On Wednesday 01/10/2018 JL Slipped again...

On Wednesday 01/10/2018 JL Slipped again!

posted 6 years ago by NorrinRad (5125)
17 replies | jump to latest

JL hit another low-point as the daily total for Friday within USA theaters slipped below Thor:Ragnarok. JL released two weeks after T:R and took a lot of screens and eyes away from T:R but since then T:R has performed quite steadily and predictably while JL faltered and continues to falter.

JL has a respectable $652 Million and should end around $655 WW but because of the production cost, expectation and Warner DC branding that are the benchmarks for financial success the film is failing.

Somewhere in Movie Accounting land JL will make money through Streaming, media sales, merchandising and other avenues but the DCEU or DCCU or whatever it is called someone has to make a decision.

P.S., There will be no Snyder only Blu-Ray, Extended, criterion, Collectors, Director's release to fleece delusional zealots.

[–] NorrinRad (5125) 6 years ago

Uh, ohhhhhhhhhhhhhhhh! On this Day in history (01/11/2018)....

Justice League's Box Office on it's 55th Day dropped to a Per Screen average of $78/Screen for a day of net: $40,350

Thor Ragnarok's Box Office on it's 69th Day dropped to a Per Screen average of $140/Screen for a day of net: $45,469

Why is JL falling so fast? This is just STUNNING!! JL has no legs.

[–] Bubbathegut (17273) 6 years ago

TOP 2017 MOVIES
1. Star Wars: The Last Jedi $578,595,635
2. Beauty and the Beast $504,014,165
3. *Wonder Woman $412,563,408*
4. Guardians of the Galaxy 2 $389,813,101
5. Spider-Man: Homecoming $334,201,140

[–] NorrinRad (5125) 6 years ago

Here I'll fix your list for you this time only.

Uh, ohhhhhhhhhhhhhhhh! On this Day in history (01/11/2018)....

Star Wars: The Last Jedi for 01/11/2018 dropped to a Per Screen average of $412/Screen for a day of net: $1,744,275
Beauty/Beast 01/11/2018 dropped to a Per Screen average of $0.00/Screen for a day of net: $0.00
*WW for Wed 01/11/2018 dropped to a Per Screen average of $0.00/Screen for a day of net: $0.00
Guardians of the Galaxy 2 $389,813,10 dropped to a Per Screen average of $0/Screen for a day of net: $0.00
Spider-Man: Homecoming $334,201,140 dropped to a Per Screen average of $0/Screen for a day of net: $0.00
Thor Ragnarok's Box Office on it's 69th Day dropped to a Per Screen average of $140/Screen for a day of net: $45,469
Justice League's Box Office on it's 55th Day dropped to a Per Screen average of $78/Screen for a day of net: $40,350

You No Read So Good. Hmmmm, I wonder why?

[–] TJLamb0518 (3316) 6 years ago

So....you're agreeing with him about Justice League? I mean....you're not adding anything but figures about movies that are...well....NOT Justice League. So I guess you're agreeing with him that Justice League failed.

[–] ranmast (620) 6 years ago

Top Worldwide 2017
1. Beauty and the Beast $1,263,521,126
2. Fate of the Furious $1,236,005,118
3. Star Wars: The Last Jedi $1,229,695,635
4. Despicable Me 3 $1,033,508,147
5. Spider-Man: Homecoming $880,166,924
6 Wolf Warrior 2 $870.3
7 Guardians of the Galaxy Vol. 2 $863.7
8 Thor: Ragnarok $850.4
9 *Wonder Woman $821.8*
10 Pirates of the Caribbean: Dead Men Tell No Tales $794.9

Oh no! Wait a second! The best film DCEU has ever done and will probably do was beaten by all three MCU movies in 2017! Ouch! How pathetic... By the way, where is Justice League in this top 10, yes, THE JUSTICE LEAGUE movie?

[–] Bubbathegut (17273) 6 years ago

When the third Thor movie only makes $30m more than the first Wonder Woman movie then you have a failure on your hands and not something to be proud of.

[–] NorrinRad (5125) 6 years ago

When the third Thor movie only makes $30m more than the first Wonder Woman movie then you have a failure on your hands and not something to be proud of.

When the 1st Justice League movie starring Wonder Woman and the other members of DC's Holy Trinity makes $167 Million LESS than a Wonder Woman movie what do you call that?

Flawless Victory?

Something to be impressed with?

Six Heads in a Duffel Bag? It would have been 8 had Green Lantern and Martian Manhunter joined the League. Why didn't they ever call themselves the Justice League in the movie?

Maybe THAT'S why it failed?

[–] ranmast (620) 6 years ago

Ouch! Bubba owned again. Good one!

[–] Bubbathegut (17273) 6 years ago

Not really because of this.

4. Despicable Me 3 $1,033,508,147

Neither Thor or JL could beat this juggernaut.

[–] Bubbathegut (17273) 6 years ago

It didn't fail it was just released to close to The Last Jedi. And there was other technical issues with getting the movie released overseas.

[–] NorrinRad (5125) 6 years ago

It didn't fail it was just released to close to The Last Jedi. And there was other technical issues with getting the movie released overseas.

Okay, let's break that down. Lots to unpack in there.

1. Released too close to The Last Jedi: That would be Failed planning.
2. Technical issues with getting the Movie released overseas: That would be Failed execution
3. Both of those are because of Failed Management
4. Failed Management is a result of Failed Leadership

So we have Failed, management, leadership, execution, planning and failed financial results.

Got it!

Doesn't that mean that JL is failing?

[–] Bubbathegut (17273) 6 years ago

It may have under performed but it is not a failure. The disc sales and rentals should make up for any shortcomings at the theater.

[–] NorrinRad (5125) 6 years ago

It may have under performed but it is not a failure. The disc sales and rentals should make up for any shortcomings at the theater.

Past tense vs present tense vs future tense are your friends. As of today for the Past Tense JL HAS failed. Present Tense is that JL IS failing. Future Tense is that JL will not continue to fail due to potential sales of media, streaming and ancillary merchandise.

Put has the WB/DC squandered a large percentage of it's future financial income due to the damage of the Intellectual Property that was JL?

[–] Jamfo (408) 6 years ago

So now the line is to blame the lack of box office on the release date and the proximity to "The Last Jedi"? My goodness, wasn't there almost four full weeks between the release of JL (11/17/2017) and TLJ (12/15/2017)? How much of a gap do you suppose JL needed so it could have performed to full box office potential? I'm also pretty sure that JL was labeled a box office failure WELL before TLJ came out... it had already failed by week 2, for crying out loud.

By comparison, JL was released only two weeks after T:R, and, while it did cut into T:R's third weekend box office, it didn't seem to do much to damage its total box office. JL had almost a FULL MONTH with no major releases to compete with and failed spectacularly!

If you're going to make the claim about "technical issues releasing overseas", you really need to follow that up with some kind of proof. I did a quick search for "Justice League overseas release issues" and couldn't find a single article detailing any kind of overseas problems. In fact, unlike T:R, which had a staggered release, JL released everywhere in the world at the same time.

So your excuses here as to why JL "didn't fail" are totally bogus and are just that... excuses!

[–] NorrinRad (5125) 2 years ago

Hey Bubba, isn't this more your bailiwick? Doesn't this remind you of the Good Ol' Days?

https://screenrant.com/dc-movies-shows-kevin-feige-search-warner-bros/

You've moved from Warner/DC/Justice League to Republicans/Conservatives/Trump?

Fool you once SHAME on You, Fool you twice SHAME on YOU!

Stopped being fooled. That's the ticket.

[–] DracTarashV2 (4479) 6 years ago

Wow. For this to happen to Justice League is impressive... in an unimpressive way.

[–] NorrinRad (5125) 6 years ago

True, but it didn't just Happen to JL. This wasn't an accident nor was it JL's destiny. JL along with WB/DC are the architects of their own rather impressive failings and potentially demise.