MovieChat Forums > Blade Runner (1982) Discussion > Why did this bomb in 1982?

Why did this bomb in 1982?


Why such bad audience and critical reception?

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Most had to do with the zeitgeist. Everyone was in a hungry Lucas/Spielberg mode and a dark, beautiful sad film like Blade Runner simply didn't fit that bill. Instead of giving the audience easily identifiable entertainment (scary, tense, humour, action), Blade Runner was more of moody, mature and thinking man's sci-fi flick with philosophical themes about identity, death and what it means to be human. In short, it never stood a chance of becoming a blockbuster. Oddly enough, Ridley actually wanted to make a simple and fun movie about a cop chasing androids in a futuristic city, but somewhere along the way it turned into a different beast altogether. It's probably the main reason why it required more than one viewing (for most people) to adapt to it and why it took years for Blade Runner to receive recognition.



Alex

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Another is that the movie had very misleading promotion. Trailers and promotional material indicated that this was going to be an action thriller, and with a title like "Blade Runner" and Harrison Ford, fresh off of Indiana Jones, as the lead actor to boot, it's not hard to imagine what the average moviegoer was expecting.

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That's what trailers are for; to promote a movie. They aren't necessarily there to tell you what the movie is going to be. If they told you what Blade Runner was about, very few would have gone to see it. I really hate it when people say they were mislead by a trailer. You know what? I hate it when a trailer tells you exactly what's going to happen in a move, from start to finish. That's a movie I'm not going to see.

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There's still a difference between a trailer telling you what's going to happen from start to finish and a trailer at the very least representing the type of movie you might expect if you do go to see it.

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True. People going in and expecting a different movie are going to be less likely to have a positive reaction to it. Doesn't help word of mouth.

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Trailers are made to sell a movie. Ads are made to sell a product. How many advertisers are misleading? Both are selling something and will do things to get you to spend money. That's the whole enchilada.

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Well you also have to take into account what movies were released around the same time as this one. You have Star Trek the Wrath of Khan, and ET coming out right before this one so it was up against 2 other science fiction movies bother of which are better than Blade Runner... then the same week that Blade Runner came out you had The Thing which if you wanted a action suspense type movie was much better than Blade Runner.

Don't get me wrong I enjoyed Blade Runner and have copies of every version ever released... but it isn't a fast paced movie that was ever going to be a big block buster. While it did have some action scene in it they were simply not enough to make the film attractive to an action junkie. It was more like the sci/fy version of a character study only it was a study of the future and a movie like that isn't going to have a huge audience it is only going to appeal to a select audience.

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[deleted]

Speaks to the dumbing down of America.


Impossible is illogical.
Lack of evidence is not proof.
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Two reasons.

Harrison Ford was in it, and he was on the poster with a gun. So many people were probably expecting another heroic Han Solo or Indy character. If you're expecting that it's going to be a big let down. Even the studio bosses didn't really know how to sell it, resulting in trailers that just showed a lot of flying cars and other shots that made it look more like a fast paced action movie than a film noir.

And it was around the time of E.T which was obviously a mainstream, upbeat family movie.

But it's a myth that all audiences and critics hated it.

Many critics did call it a masterpiece and predicted it would stand the test of time. And it cleared up at the Los Angeles Critics Association Awards.

And Rutger Hauer said that the screening he went to, people were either in awe of it or downright hated it. No middle ground. I think that's more the case rather than the majority hated it.

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Many critics did call it a masterpiece and predicted it would stand the test of time.


I'm watching it right now. It's stood the test of... well 34 years... very well indeed. Better by far than most films.

In my view it is a masterpiece, but what do I know, I'm not a critic.

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A visual masterpiece, certainly.

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As a previous commentator mentioned "E.T" completely blew this film out of the water. People wanted to see Sci-fi in that spirit not dark, neo-punk sci-fi about slavery.

This film was one of the first films to benefit from the Home Video revolution and received a second chance. in this day and age, everyone really waits for the home video revenue with the initial release being the icing. But back then, there was no extended life for a film to gather eyeballs and network TV cut up feature films like crazy for only one showing.

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Yknow, I never really though about that. Studios are forever griping about attendance turn out in theaters going down but then theyve nearly removed every reason to need to see a movie in the theater. If there's a movie I'm 50/50 on there's a very good chance I'll just wait for the endless options available in a mere month or so (on demand, ppv, cable and then Blu-ray). If the turn around was even in the late 80s I'd be less inclined to wait because I'm not waiting for over half a year to see something I was interested in but I will wait two to three months.


So unless it's something I know I'll love or think as much on the big screen I'll make a point to go see it. Otherwise, I'll probably end up waiting for the home release.

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As others have stated, the critical reviews weren't all bad, but several of the major critics in the US gave particularly scathing reviews. Most notably, Pauline Kael of the New Yorker, who was considered the leading film critic in America at the time, Janet Maslin of the New York Times, and Siskel and Ebert on their nationally syndicated television series, Sneak Previews. I don't remember Kael's or Maslin's reviews but I vividly remember Siskel and Ebert's, being from Chicago myself. It's still available on Youtube. While Ebert did praise the special effects both he and Siskel disliked the story, claiming it was cliched, predictable and went nowhere. Paul Sammon goes into all of this in more detail in Future Noir.

So while not all critic's reviews were bad, many of the major ones were. And then as now, many movie goers take the word of the critic over forming their own objective opinion.



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[deleted]

I'm not sure how The Wrath of Khan, another film from the summer of 82, was received either. I thought it was well liked but according to this article it was panned along with Blade Runner and The Thing. 1982 had one of the best summer seasons of all time. This article talks about that season and has a few of the negative reviews for the afore mentioned films:

http://tinyurl.com/jcfj5ar


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[deleted]

Don't forget:
Conan the Barbarian
Diner
Porky's

Did we miss any?



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[deleted]

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[deleted]

Ebert eventually came around on Blade Runner too.

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Grudgingly if I remember correctly.


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I think he talked about the set design and visual effects. He never really liked the story I believe.

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A film professor told me she was crazy about it when she saw it in the movie theater. Many people couldn't digest it because of the dark tone, I guess. And maybe were expecting a more accesible Harrison Ford movie. But for some it was revolutionary. So I guess film enthusiasts did like it but later became more famous because it influenced dozens of films.

mandrakemovies.wordpress.com

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Why did I ever go to watch a movie named "Blade Runner?"

I'm sure I'm glad I did, but it was the only movie running in my local theatre when I had a free date night w/my wife.

We both walked out confounded: i.e., 'what was that?'

Which started my obsession to determine: what WAS that?

I'm so glad I have the dialogue here to help me figure it out.

Impossible is illogical.
Lack of evidence is not proof.
 +  = 

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We all wanted to like it, but it was a bit fractured.

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The movie LOOKS amazing, but it's slow, ponderous, poorly constructed and dramatically unsatisfying. Maybe that's why.

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The movie LOOKS amazing, but it's slow, ponderous, poorly constructed and dramatically unsatisfying. Maybe that's why.


Oh? If it's all of these things (not that slow is a bad thing) then why is it regarded as one of the best the sci-fi genre or as one of the best movies of all time? If Blade Runner isn't dramatically satisfying then I don't know what is.

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If it's all if those things, then why is it regarded as one of the best the sci-fi genre or as one of the best movies of all time?

Good question. But people love INCEPTION, AVATAR and INTERSTELLAR too, don't they? And you gotta admit, those are pretty bad movies. (With AVATAR the worst of the bunch!)

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Good question. But people love INCEPTION, AVATAR and INTERSTELLAR too, don't they? And you gotta admit, those are pretty bad movies. (With AVATAR the worst of the bunch!)


Those movies are just popular consumer blockbusters (add to you list Gravity, The Martian, Passengers, and so on,) but they will be mostly forgotten about over 30-40 years. Every year has its share of blockbusters but that doesn't mean they are seen as the best films of all time.

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I honestly don't remember much about Inception or Interstellar. Neither movie left much of an impression on me, but Blade Runner did. The entire experience was burnt into my brain and hasn't left me since. It was an achievement that has not been matched or surpassed since.

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But people love INCEPTION, AVATAR and INTERSTELLAR too, don't they?


Eh, people love Inception and Interstellar, but there's really not that much love for Avatar anymore. Most people seemed to be over it about a year or so after it was released.

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[deleted]

I'm not going by board activity, though. I'm going by a more general feel of what the internet's been saying lately.

It seems to be that pretty much any time there's a thread on what movies are massively overrated, Avatar is almost guaranteed to be mentioned, and that's especially the case on Reddit. The reverse doesn't seem to be the case--I can't remember the last time I've seen anyone call Avatar one of their favourite movies.

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[deleted]

I don’t think Avater is ‘overrated’ becuase nobody actually rates it.

It caused a stir on release because 3D and the return of Cameron, but nobody thought it was a great film then, and even fewer do now.

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I completely disagree about it being slow and ponderous, No way this film is dramatically unsatisfying. You're talking about it being slow but Gandhi came out the same year, That's a slow film.

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