Will this movie bomb?

I think this movie has a few things working in its favor. For one, it's getting a fair bit of pre-release press with the celebrity guest stars. On top of that, it's based on a pre-existing show that, as anyone familiar with My Little Pony's more recent history within the past six years would know, has been quite the head-turner with how popular it's become with older audiences. From this, we can assume the trailer will really rack up views from people who are trying to "get" the cultural phenomenon; clips from "Friendship Is Magic" and "Equestria Girls" have gotten up to 90 million views, and mostly positive reception to boot. I can also imagine the fanbase generating more attention in the media than the movie itself, and possibly on a much larger scale than anything we've seen before (not that it'd be exactly fair to the movie). However, this could be a big double-edged sword that could alienate potential audiences who see the fanbase as anything other than a genuine geek culture.

Are you kidding? This movie is over a year off and everyone in the target audience is hyped about it. This movie is going to be the bomb. They know the size of their audience and I'm sure they will market it appropriately.

I hope not.

"Metallica loves Equestria."-James Hetfield, October 10, 2010

Norm of the North was one of the most horrible animated films ever made to begin with.

Considering this film is part of a very popular franchise, I doubt it.

I think it's going to be like the angry birds movie, secret life of pets or the Simpsons movie.

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No, it will not, and it will not end up like Norm of the North. I'm pretty sure it will end up like The Angry Birds Movie, or Zootopia, or Frozen. It will become a box office success and it will gain some positive reviews from the bronies and pegasisters (the fans of My Little Pony) and the critics, you'll see.