183 million production budget!
Oh my...it just never stops for Disney.
It looks like a good chunk of Endgame's profits will have to be swallowed up by the losses on this as well as the over 100 million loss on Dumbo.
And mary poppins returns 😮
shareand Ralph Breaks the Internet...and The Nutcracker...and Christopher Robin...lol.
shareRalph made over half a billion, is that a flop? How the hell did that cost $175 mil to make though! 🤔
shareIt lost money. Not as much as the others but still lost money.
shareFilms need to make more than three times their budget to make a profit now? When did this happen?
shareNope.
175 million production budget + 100 million standard P&A cost= 275 million total cost.
Breakeven= around 550 million worldwide.
$100 million sounds like too much to be the standard advertising budget.
shareFor expensive blockbusters it's average...sometimes much higher.
shareI can agree with that. Though I do think they get a bit stupid with it. There's no reason to spend $200 million marketing Endgame when everyone and their mother will know it is out in theaters. I could also make that argument for whenever Disney releases a sequel or a live-action remake. But when something like Ready Player One comes out the studios will need to get the message out.
I'd be willing to bet Disney could cut their ad budgets in half and still get roughly the same returns.
Totally agree. Disney seems to overspend on everything...unnessarily.
shareBut you are assuming they always do. We don't know that as fact. Its all based on suspicion. We know it happens when the big tentpole events come out but we don't know it for things like Ralph Breaks the Internet. We have to go on assumption. So when you say Disney overspends on "everything" you are really just pretending to know that. For all you know they could've spent less on marketing for Ralph 2 than what was spent on Ready Player One.
Also I'd just like to point out that Warner Bros has had the worst track record with its receipts. They were counting certain Harry Potter movies as net losses even though they made over $900 million. I've never seen that with any other studio.
Ralph was definitely a "tentpole" release. It was their Thanksgiving holiday release!
shareTentpole for you maybe but not for Disney. Ralph 2 was an average release for Disney at best. It didn't have the importance behind it that Incredibles 2 had. I agree though that Disney is not always the well-oiled machine that many claim it is. They begin projects here and there and release them based tentatively on when they are ready.
I actually take back what I said about Endgame spending $200 mill on marketing. A lot of that is gained back with toys. Some of which could equal their take in the box office. So really it all depends on what type of tentpole movie we are talking about. Its possible even Solo made its money back from toys since of how marketable that stuff is.
Disney seems to overspend on everything...unnessarily.
I wouldn't say that. Mickey's huge coke habit is well known and damn expensive. Ha-haaaaaaaaaaaaa! share
Can you please provide evidence of these costs?
share550 is more than 3 times 175, so you should change that "nope" to a "yep".
The 2 times production budget rule of thumb always took marketing into account. For a start, studios get about 60% of US BO receipts and 55% of overseas, not 50%. But there are other sources of revenue like advertising deals and bluray sales as well as merchandising, which is why you can write the marketing budget off. So the rule of thumb is 2 times production budget to break even I guess, which means a 175m film will make profit at about 400m.
Just...wrong.
Laughably wrong.
55% from overseas markets, huh?
And we're including hypothetical, future home media revenue to say a film has broken even in it's theatrical window?
Oooookaaaaay.
Marketing costs are already factored in relative to the 2x production cost rule?
Geez...I've never seen a post filled with just so much...wrong.
LOL
The problem is each studio makes their own deals that can change from movie to movie. There is no general rule of thumb that applies to all. Sometimes it really could be as high as 60% in the US. Overseas you're probably looking at a max around 45% though. But whenever someone posts these box office threads saying such and such lost or gained money there's a 99% chance they are talking out of their rear.
Honestly nobody here knows the details. These threads are always silly.
Yes, the 2 x production cost rule of thumb is production cost without marketing. But you get to use hypothetical marketing costs pulled out of your ass, but I can't use hypothetical sponsorship deals and bluray sales? Interesting.
shareBecause we're talking about the theatrical run. We can spend all day going down rabbit holes pertaining to post theatrical revenue and say all kinds of films EVENTUALLY made their money back...5...10 years down the line.
As far as marketing costs, it's widely accepted that the global P&A costs for expensive blockbusters is around 100 million...rarely less...quite often more. I didn't just arbitrarily come up with that number
Nope.
175 million production budget + 100 million standard P&A cost= 275 million total cost.
Breakeven= around 550 million worldwide.
^^^
congrats
You once again FORGOT your OWN trolling....
You are ON RECORD bragging about abother film that had a HIGHER Production and HIGHER marketing campaign and You defended it for MONTHS claiming it was a Monster hit for Making nearly the same amount as your claiming Aladdins break even point is
bottom line
Unless you are willing to GO BACK and say you were wrong about that "That" movie being a Huge hit....You can not now claim Aladdin's Break in Point is 550 Million and Is NOT A HUGE Hit...
this is a classic example of you FAKE trolling....
You literally Have argued for MONTHS that another film that cost More than Aladdin and made nearly the same amount is a huge hit....but Now You are using the exact same argument to claim A Disney film is not a hit.....
lol You are FAKE trolling....You dont actually believe what you are saying
PS....
Putting aside that you are fake trolling for a moment
Why even give a break even point?
I mean I understand why I would...Or why other posters would, I get the purpose of it....
But I asking Specifically why do you give a break even point?
you Proven That Break Even Points DONT Matter to you....You've set break even points for 2 other films, That HIT that Mark, The Literally Hit YOUR OWN break even point and It did not matter to you, The second those films hit YOUR OWN Mark where You claimed the film needed to be to be profitable, You didnt acknowledge it...Instead you MOVED the goal posts and still claimed the films were FLOPS...
so again I ask why do you set a break even point, in your case its Pointless....If the film hits YOUR OWN break even point, You'll just Move the goal posts to a new Goal so you can continue trolling
....
PSS
you realize you've ALREADY lost NO Matter what happens now right?
lol you made this thread based on 1 CLAIM
that Disney was going to LOSE Profit from Endgame to cover loses on Aladdin
this thread wasnt if Aladdin was going to be a Huge hit, You Made this thread claiming Aladdin was going to be A HUGE Flop and cut into "A Good Chunk" of Endgames profits
lol You've already Lost and completely given that up and now are Moving The Goal Posts to...."ok so it opened Huge, Looks to be a hit but lets see how much profit it makes with a break even point of 550"
lol You already lost.
Aladdin could Literally Make exactly 550 M and not make a Cent in profit and you've still LOST...
lol when you made this thread, 2 things were clear.
1. You at no point actually thought about what "A Good Chunk" means because as I already proved in a another reply in this thread, if we add up all Of The Flops Disney has had, It wont even cut into 10% of Endgames profits, If we then add Captain Marvel's Profiit, It less than 5%.
clearly You had absolutely NO Clue what "A Good Chunk" means
2. by saying "A Good Chunk"....that Clearly meant you were expecting Aladdin To Lose Disney Hundreds of Millions....because its ease to prove Endgame Will Net Disney around 700 M in Profit just from Its Theatrical run.....Therefor, "A Good Chunk" of that would have to be something like over 30%....
so what is 25,30 and 35% of 700 Million?....210 Million
so that Means you were expecting Disney to Lose roughly 200 Million on Aladdin when you made this thread and claimed It was going to be another flop that cost Disney "A Good Chunk" of Endgames Profit
and again I repeat...YOU'VE ALREADY lost.
Your now already at the point where you basically conceding its going to break even or get close to breaking even....Meaning the original purpose of this thread where you thought Aladdin was going to flop so bad it was going to cost Disney "A Good Chunk" of Endgames profit has Failed and Failed in Spectacular fashion so much so you've already moved the goal posts and conceded...
lol as usual...Epic fail
PSSS still avoiding The Captain Marvel Board Like a Plague?
still havent accepted your greatest Failure of these boards huh?
sure Disney now has the highest grossing Female Superhero Movie of all time Domestically beating Wonder Woman, Sure you claimed and guaranteed this Could not happen over 30 times, sure you guaranteed as much as we "Huff and Buff CM will never top WW domestically"...sure these are ALL TIME embarrassing fails...but are you really going to sit in SHAME and silence forever and never again return to the CM board....thats not the queen I once knew....but its entirely possible This particular FAIL BROKE YOU and you truly cant face this particular fail because it bother you too much....
It looks like a good chunk of Endgame's profits will have to be swallowed up by the losses on this as well as the over 100 million loss on Dumbo.
and Ralph Breaks the Internet...and The Nutcracker...and Christopher Robin...lol.
^
Dont have a lot of time but just thought I would swoop in and point out how absurd your trolling is
first, congrats you've spent 3 months trolling on Aladdin and Its Officially Heading for a HUGE 100 M+ opening Weekend and Will easily be a Profitable....Epic fail
but lets get to your other claims...
Ralph easily Made profit......Truly have no clue why you listed that, You've even DEFENDED Movies with nearly the EXACT same box office and even HIGHER Production budgets and called them Massive HITS....again this is clearly You either forgetting your PAST tolling...or your simply FAKE Trolling and dont believe what you are saying
Next We get To The Nutcracker,CR and Dumbo........
The Nutcracker lost Maybe 100 Million.
Christopher Robin HILARIOUSLY Met your OWN Break Even Point, yet you still "Move the goal posts" and shamelessly claim its a flop....
Its probably broke even, But will certainly break even with BR,sales,Streaming and TV Revenue...
that leaves DUMBO...Which I must admit I'm not entirely sure how to Judge this one because Its clearly a disappointment, but weirdly has not crawled to the 350 M WW mark.
now this is weird because, If were just talking Production Budget then Disney has Broken Even...But as you know there is also Marketing, The question for DUMBO now because how much did Disney Spent on Marketing, and how much of that Marketing was ENTIRELY on Them.
I would think Disney would spent somewhere between 50 to 80 Million in Marketing on a film like this...but theres no telling how much of that was in Actually Money and established Partnerships...
So really, Theres zero chance Disney is Losing over 100 Million on Dumbo...
the actual loses on Dumbo is going to come down entirely to how much they spent on Marketing.....To be safe I would say , Loses are probably going to be between 40 to 60 Million...
but thats just on its Theatrical run...Luckily Disney Will be able to cut those loses with Money from BR sales,Dvd sales and TV Revenue ...which will cut total loses to probably 20 to 30 Million...
So Lets recap...
Aladdin...easily going to be Profitable
Wreck It Ralph--absolutely broke even, and EVEN by your own TROLLING made a profit
The Nutcracker--100 M+ Lose
Christopher Robin---MET YOUR OWN Break Even point, probably broke even on theatrical gross but Certainly will break even or make a small profit when you add in Post Theatrical revenue
Dumbo-most likely 20 to 30 Million in Loses after Theatrical and Post Theatrical Groses..
So Were now at a TOTAL of 120 to 130 M+ in Loses for Disney....and of course thats not counting the Profit Disney could potential make on Aladdin and made on WIR and possibly CR....
the reason I gave these details wasnt really to go down every movie and show your were wrong, I must admit, thats just a BONUS...
The real reason I did this was for 1 statement you made and that statement was.
" It looks like a good chunk of Endgame's profits will have to be swallowed up by the losses on this as well as the over 100 million loss on Dumbo. "
THe only possible way to Properly shows how completely absurd and DUMB this ^ statement is....Is to define "The Losses"....and See If Its in fact a "Good Chunk"
lol this was a classic trolling technique that Trolls use and You've used quite often.
You know you cant troll on Avengers Endgame, You know Its going to make Insane profit, You know theres nothing you can possibly say to troll on that films box office or Profit, so in a desperate attempt to troll you, You try to claim "Oh No The Profit from Endgame is going to have to cover the loses of other films"
you tried the same exact thing With Black Panther and failed on an Epic level...lol you remember when you tried for 3 weeks to troll on BP and finally gave up but Then 2 weeks later came back with the "too bad A Wrinkle in Time is going to devour most of Black Panther's profit"
and then remember how I Hilariously took your exact same Trolling statement and turned it on you by saying well "Too Bad WB's 5 massive flops from 2017 are going to devour ALL of Wonder Woman's Profits"
lol Your like a broken record, You just do the same things over and over again...lol You went has far as you could possible go with Black Panther and Endgame, When you finally gave up, you then come back with the same exact "Well so what the movies were HUGE massive hits, the profits they made are going to be lost because of flops"
lol and It BOTH cases I proved you wrong...It Black Panthers case you tried to Claim MOST of BPs 500 M profit would be LOST.....I ended it up proving Disney would at Most lose less than 10%....
and Now in Endgame case, Lets figure it up...
Endgame is set to make about 700 M+ in Profit from its Theatrical run...then we add another 200 to 300 Million from Post Theatrical revenue...and dear god I dont even want to consider the money made from Merchandising, I cant even begin to imagine the money they are making from Toys, character statues,clothes(The Endgame Quantum realm jackets and outfits are freaking everywhere) and holy shit, Infinity Gauntlets and especially the new Nano Stark Guantlet are just everywhere, I literally cant get on facebook Without seeing this stuff
Bottom Line, were talking 700 M + from Theatrical grosses
200 to 300 Million + from BR,DVD,Digital and TV revenue
and Honestly Literally UNKNOWN from Merchanting...possible like 500 M+(Theres an incredible article detailing how Marvel Studios/Disney Is making More Money and Profit from Spider-Man Merchandise from The 2 Avengers film and 1 SOLO then Sony did on Homecoming's box office)...
so lets just throw out the Merchandise because I truly cant put a number on it, again Its probably over 500 M....but who knows
Endgame Will net near 1 Billion in Profit when its all said and done
we've established Disney's loses on The films you list are at most 120 to 130 M....but probably less when you count the profit Disney will make from Aladdin and CR and Maybe even WIR
so are we are again....That "Good Chunk" you are trolling about...ends up being 10% Or LESS.
when you then throw in the Profit made by Captain Marvel which is going to be between 350 to 400 Million + just on Theatrical Grosses
That "Good Chunk" because A HUGE, Whooping Less than 5% of Endgame and CMs profit...
again, I know these are "end of the road" trolling tactics for you...You only go to them when you gave up and can no longer troll on the films box office anymore....But You tried this with BP and it failed Miserable and for some reason you tried it again with Endgame and it just failed even worse
you need to do research and most importantly Think about YOUR PAST trolling before trying to do these things....
2 of the 4 films you tried to mention as FLOPS directly Went against your past trolling and Own Statements....
Christopher Robin met your own break even point....There is no moving the goal posts, for you its not an option to claim its a Flop....the absolute best or worst you can do is claim it Broke even
Wreck it Ralph has nearly the same Box office and A SMALLER production budget as another film that YOU CLAIMED is a Huge HIt and Very Profitable(PLEASE, Please ask what that film is)
for you, you cant not claim WIR is a Flop, For you, according to your Own standards It can ONLY be a HIT and Made a Profit...
These are things you need to think about before trolling...
To further add insult to injury....Disney Is currently still the #1 studio this year Heading for Record revenue and Profit for 7th time in 8 years...
its not an exaggeration to say....The Flops that You have spent Months and Will continue to spend months trolling on Will literally Not even make up 5% in Loses for Disney...
The Profit Made froEndgame,Captain Marvel, Aladdin, Lion King, Toy Story 4,Frozen 2 and Star Wars is truly going to be Historic and never before seen....
you are in for a truly horrific year....
as of right now, The Most you can possible say Disney has lost is 120 to 130 Million....
lol Endgame will Net 700 M+
Captain Marvel netted 350 M+
Lion King could net 500 M+
Toy Story 4 Could net 400 M+
Frozen could net 400 M+
Star Wars could bet anything between 200 to 400 M
were talking Disney Breaking every record there is this year....from highest domestic box office from a studio, Total Box office and Most Profit....
Disney is going to make easily over 2.3 Billion in Profit from thier films this year.....lol putting that 130 M in Loses your clinging to at LESS than 4%...
congrats...at the end of the day....Your going to spend an entire year trolling on something that equals 4% or less.....
Epic fail....