Ok Guys listen Up
"I've got a great idea, lets make a film about canoeing over Niagara Falls"
"Are you crazy Rafa!"
"No listen we sell the rights, make the film, and then celebrate counting the dollars"
"I don't mean that Rafa, going over the falls you will kill yourself"
"Don't be stupid I've got no intention of going over but punters won't know that until the end"
"Hmm so what's the film about then"
"Well we just blag it, throw in a near death experience easily done, and end by saying making the film has been a life changing experience."
"Ok Rafa we are in lets do it"