Retooling this show
We all know Blackadder was retooled into what became a classic after a shaky first series. Lots of changes were made in all sorts of areas before Blackadder II burst onto screens in the style and format we know as quintessential Blackadder. Upstart Crow also has potential, but there are things I definitely think should be changed before a second series.
1. Get rid of the overused Gervais impression. Say Kemp went to the colonies where he claimed his humour would be more appreciated.
2. Tone down the faux Elizabethan language. I don't mind the "thous" and "thys", but adding "ington" to words makes them neither funny nor even vaguely Elizabethan. Very old very fast.
3. Space out/tone down the overt political references. A little subtlety with the odd sly reference is much better than just having characters outright make modern references non-stop. It's a sitcom first and foremost, not a standup routine.
4. Rewrite the daughter. Elton always seems to have this 1980s/90s view of teenagers as glum idiots who say nothing but "oh my god you're so embarrassing shut up." It's lazy. If you're going to try and mock teens, at least make them modern teens (who are more likely to be ultra-trendy and outgoing Bieberites).
5. Get rid of Bottom (crap actor, crap delivery, crap character). Either get rid of Will's parents or give them something to do. There are far too many characters in the show, and so many of them just say a line and aren't seen again. Keep it small and focused, like Blackadder.