Why should we care?

you bastard. i was coming here to pretty much say the same thing. watch popstar its better.

I totally have to agree. Oh, you came from a rich family, of which you had the luxury of living in a beautiful state, skateboard, school, etc. Life was SO hard. Dont get me wrong I know parent issues is a bitch to deal with and uh everyone struggled with fitting in in highshool how is that relevant? I love how they added that to really ham up "woe is Steve" side, he had a very tough childhood. Bitch, we pretty much ALL did and went thru the same *beep* You aren't special. Even the whole interview scene where he tears up about his dad seemed PHONEY as hell. So many bits of this, taking a shower, doing pushups, how scripted can this *beep* get? I dont know, i found it utterly hilarious and cant even barely find myself wanting to finish it. Especially when all these other dj's chime in "oh he has a work ethic to be praised!" - paul van dyke, lol. And cue to his manager whoever rubbing his butthole and talking about Guiness book of world record for, flying the most or something? I cant even, can you even?

All the way from 2007!

The Trust Fund D.J.’s

...

Say the words “celebrity D.J.” and, more often than not, the name Steve Aoki—or D.J. (ahem) Kid Millionaire—will be the first to people’s lips. Mr. Aoki, 29, built his career through his L.A.-based indie-rock record label Dim Mak Records and an urban-streetwear clothing line, Dim Mak Collection. An energetic former hardcore kid, Mr. Aoki is heir to the Benihana sushi-restaurant chain, brother to pint-sized model and Sin City actress Devon Aoki, and best buds with Ms. Lohan, who occasionally drops an MP3 or two with him at his regular Sunday-night residencies in Los Angeles. He is frequently flown to N.Y.C., too, to D.J. at such high-profile spots as high-roller club Marquee, hip-hop hotspot Stereo and tenjune, not to mention Fashion Week.

“I love Lindsay—she’s a very good friend of mine,” Mr. Aoki told The Observer in a phone interview. “Any time that she wants to D.J. with me, or wants me to D.J., I’m going to do that. I’m happy to do that—I mean, depending on the situation.”

Mr. Aoki insists that his father never invested in his business and is tired of the “haters” making assumptions about how he became successful. “Any sort of success that people have, it’s easy to blame it on the easiest thing for people to think of,” Mr. Aoki explained. “It’s the juiciest and gossipy thing to talk about, and they’d rather do that than talk about our ability to stretch a dollar or work it out in other ways to make a success.” Becoming shriller, he insisted: “They can go back and look up the records—I don’t give a *beep*!”

But despite Mr. Aoki’s claims, many D.J.’s are getting their gigs simply because of the celebrities they know, the socialites they date, the promoters with whom they schmooze or their namesakes—and not necessarily their talent or skills.

“We probably started booking Steve because we knew his sister,” said Richard Thomas, the marketing and promotional director for Marquee. Mr. Thomas says they pay guest D.J.’s upwards of $10,000 for a single night in the booth.


http://observer.com/2007/05/the-trust-fund-djs/

agreed. one of the leaders of the cheesy, formulaic, cheap, easy, pathetic music called "edm".
raising your hands and throwing *beep* at people is not being a dj.
comparing a guy who build benihana and raced fast boats and did all kinds of crazy things with a pathetic "DJ" who only presses play and acts like a 4 year old kid on stage is ridiculous.

I actually came into it not really liking Aoki. Came out having a new look on him. He's a passionate, loving, motivated guy. Who cares if he came from a rich family or the editors made it more cheesy then it had to be or you don't care about the kind of music he made. It's a story about what he did to get where he's at and what motivates him to keep going. I thought it was good, and I came out of it liking Steve more then I did prior.