Protest to save the message boards

Stop using IMDB completey from 18th February 2017. Haven't thought this through completely but looking for some support and direction. Thinking that the message boards aren't making much money for Amazon. They could - should be a loss leader - something that gets 'footfall' to their site. I personally would be happier to 'endure/watch' a couple of ads than get rid of the message boards.