MovieChat Forums > Fixer Upper (2013) Discussion > Does she furnish or stage, or both?

Does she furnish or stage, or both?


I always thought that Joanna was furnishing the new homes, especially since she goes out and buys new pieces. But, in more recent episodes (Jan. 2016), she says she needs to "stage" the houses for the reveal. So I'm confused. While I've often wondered, don't any of these people have furniture of their own they want to have incorporated into the design?, I thought that maybe they just trusted Joanna to furnish the new home as an interior designer would, or even that she has access to furnishings from the families. Now that she has used the word "stage" on more than one episode, I'm starting to think that she is doing a mixture of both.

So then, it would be nice to see the homes, a la House Hunters, a little while after the family has moved in, to see how they have furnished it, and how it works for them, if the reveal furnishings aren't really the ones they are going to be living with. As some of the families have said, the homes look like the ones you see out of design magazines on reveal day; I'd love to see them lived in, too.

reply

[deleted]

Yeah, the custom-made items kind of throw me off, because that's stuff I know for sure is staying, and the special art work. If she custom designs something, or buys it specifically for the home, those are most likely things that are staying. I know on Texas Flip and Move, some of the people who buy the homes ask if they can buy some of the staging furniture, too. Also, we don't know 100% of what they all decide. I keep forgetting we only know what we see on the show.

After I posted my question, I saw another thread in which someone else said some of the furnishings are the homeowners', sometimes with slip covers; much of it could even be pieces they already gave her to incorporate into the design. That would make some sense. I guess I never gave it too much thought - then again, I just started watching it a few months ago, got caught up through apps and reruns.

I never thought she would be staging someone's home they are about to move into -- I understand when it's done on Flip or Flop, or Income Property, but not people who will be moving in their own furniture, ostensibly within a few days.

I wonder about those over-sized clocks that she puts in EVERY home.

reply

I think the only thing that stays are the custom made things like a sign or table. I was just reading an article that says it is just staged for the show but they can buy stuff if they want.

reply

Thank you.

I was thinking, when I was watching an episode the other night and saw what was definitely a slip-covered couch, that she might even have access to their furniture and puts some of it in, but in a neutral way that the watchers won't know it's used (so to speak).

Which makes me wonder why she doesn't just get their furniture, or at least more of it, instead of using so much staging furniture? It would be more helpful to the families to have their own furnishings moved in, be a lot less energy, waste less time. I know it's prettier for tv to see all the new furniture, but I like to see how people are going to live in their spaces.

I guess that answers my question, though, about where she gets all those huge wall clocks from - she recycles them as staging pieces. I always thought, "why does she think everyone wants a 3 foot clock on their wall like she has in her house?" Now I know, it doesn't stay. Thank goodness for that.

reply

I read an article that said a lot of the stuff is rented, but I'm sure the custom-built stuff and the antique store stuff stay with the house

"The saddest thing in life is wasted talent." ~ A Bronx Tale (1993)

reply

Joanna has a furniture store and a line of furniture she supposedly designed; she seems to be hawking furniture more than anything else. I read many of their clients decline to buy the staged furnishings.

Put puppy mills out of business: never buy dogs from pet shops! 

reply

Joanna is the creative designer for the homes, but it seems she also does the staging of the homes.

reply

She is not a trained designer so 'stager' is a more appropriate descriptor for what she does.

In any case, there is usually no way the clients can buy the staging items since the Gaines' seem determined to spend every dime of their budget on the reno even tho it's always very easy to see where they could save the clients some money. [starting with not ripping out old wood floors and replacing them with new wood floors, a wasteful extravagance the Property Brothers are also prone to indulge in]

reply

how do you know she's not a "trained" designer? I've been watching this show since it began and with the way Joanna plans the designs for the home in the beginning, with her planning all the layouts of the home and the rooms, what kind of materials to use etc, she definitely seems and acts like a qualified designer. While Chip mainly just does the construction, so he is the contractor, he certainly does NOT seem like he designs the homes, while Jo is the designer. Chip has already said on the show that Jo is the designer of the homes, she is the creative brain, while he is just the builder & contractor, she is the brain and he is the brawn.

A home stager mainly just comes into the home in the very end and decorate it, but they have no say in the layout of the rooms or what materials to use etc. Jo definitely seems to do a whole lot more than just staging.

reply

She's not a trained interior designer because she hasn't been trained in nor does she have a degree in interior design. Her own website says she found she had a 'knack' for it while running her first Magnolia Homes boutique---meanwhile Chip was flipping houses.

Basically her designs consist of ordering walls to be taken down, often indiscrimanately, shiplap to be installed, and gigantic tables and bartops to be built. After that she STAGES the finished product. She has an eye for scale but her frame of reference is extremely limited and therefore her 'designs' quickly became boring. You or I could do just as well with a big enough budget.

Btw, Chip is a very knowledgeable contractor.

reply