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Dum Laga Ke Haisha Sustains Well In First Week


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Dum Laga Ke Haisha Sustains Well In First Week
Friday 06 March 2015 11.30 IST
Box Office India Trade Network
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Dum Laga Ke Haisha grossed around 10.75 crore nett in week one and although this is a low figure it is good considering the opening it took, the figures are good and the film is set for a good run over the coming few weeks.



The weekdays hold was very good with no drop between Monday and Thursday as all day grossed over 1 crore nett and remained at a similar level which was also the level at which the film opened on Friday. The best day was Thursday as it got benefit in the evening of the holiday on the next day.


The film fared best in North with east Punjab grossing around 1.40 crore nett and Delhi/UP grossing around 2.60 crore nett meaning nearly 40% of its all India business was from North. Mumbai grossed around 3.40 crore nett which was a 33% contribution. The film has chances to repeat its first week business in week two looking at the trend of week one.

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