4.91 million viewers!


Not too shabby, but not really that great for a DCOM. I think they're starting to lose momentum a bit. Hopefully the GLC movie does better.

(Weekly Disney/Nick premiere ratings)
#1. Geek Charming - 4.91 million (Fri 8:00PM)
#2. Shake It Up - 3.23 million (Sun 8:30PM)
#3. Good Luck Charlie - 3.08 million (Sun 8:00PM)

(Ratings for DCOMS of 2011)
#1. Phineas and Ferb: The Movie - 7.6 million
#2. Lemonade Mouth - 5.7 million viewers
#3. The Suite Life Movie - 5.22 million viewers
#4. Geek Charming - 4.91 million viewers
#5. Sharpay's Fabulous Adventures - 4.9 million viewers
#6. My Babysitter's a Vampire - 4.18 million

Xander: "Could we go back to the haunted house? Because this is creeping me out."

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Nothing is going to top "Phineas & Ferb" because that had massive cross-over appeal among kids and adults. Most other DCOMs are audience specific e.g. they only appeal to kids, tweens, boys, girls etc. So, the ratings will reflect that.

I thought "Geek Charming" wasn't that great, but it managed to showcase both Sarah & Matt's acting chops that will lead to bigger and better things, hopefully.

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True. Although admittedly, even though Phineas and Ferb was the highest rated DCOM of the year, it still isn't even in the top 10 of highest rated DCOMs ever. Disney used to get massive ratings a few years ago. In fact, this is the first year since 2005 that we don't have a DCOM in the top 10. Granted P&F is really close.

1.High School Musical 2 (17.2 million viewers)
2.Wizards of Waverly Place: The Movie (11.4 million viewers)
3.Camp Rock (8.9 million viewers)
4.Princess Protection Program (8.5 million viewers)
5.Jump In! (8.2 million viewers)
6.The Cheetah Girls 2 (8.1 million viewers)
7.Camp Rock 2: The Final Jam (7.96 million viewers)
8.Cadet Kelly (7.8 million viewers)
9.Return to Halloweentown (7.8 million viewers)
10.High School Musical (7.7 million viewers)

Xander: "Could we go back to the haunted house? Because this is creeping me out."

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It's all relative, though.

Even though "Camp Rock 2" received 8 million viewers... It was a massive failure because Disney spent a year's worth of advertising promoting it (they started promoting it New Year's Eve the year before it came out!). 8 million viewers is a massive failure for the amount of advertising spent. It should have raked in 11, 12 million and more for how much they spent on promotion. Remember, for every CR2 ad, that's money that could have gone to promoting something else.

The HSM movies were a phenomena no one could have predicted, so they have to be counted separately since no one knew how big the first one was going to be... But once it hit big then the expectations were raised for the second. Hence, why it becomes a separate category unto itself. Also, the music craze was in full-swing by the time HSM 2 rolled around, too (2007; the same year the Jonas Brothers rose to fame on Disney, too).

"Princess Protection Program" and the "Wizards Movie" were riding the wave of Demi Lovato coming off of the original "Camp Rock" and Selena's growing popularity on WOWP.

The point is you always have to look BEYOND just the figures that are reported to get the full story

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That's why I don't think they should've waited so long to release it. You'll notice summer was over by the time it actually aired. Personally, I think they need to jump on Lemonade Mouth 2 while the franchise is still popular. If they wait two years, I think they're going to lose momentum.

Xander: "Could we go back to the haunted house? Because this is creeping me out."

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Well, as far LM2 is concerned, it's more of the same numbers game.

It takes about two to three months to shoot a DCOM depending on a lot of factors; locations; scheduling actors between other projects, etc. Then it takes another half a year to edit the final product before it airs. Then, there is the possibility of reshoots if the rough cut doesn't test too well with audiences. So, they have to take all of this into account which is why it's usually two years between sequels. Remember, most DCOMs will also get a DVD release, too, so they have to hold up as standalone movies outside Disney Channel.

Disney also has to schedule their DCOMs so they don't steal thunder from another DCOM as well.

This is why it's all a numbers game because like you said, if they rush it and it fails it will take even more to get fans to watch the third film... But at the same time they can't wait forever because interest in certain franchises only lasts a relatively short time and then it's gone. A perfect example of this was the third "Zenon" movie that was released like five, or six years after the second one... And no one cared.

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