product placement


the funniest thing about this movie is how much advertising they had to cram into it to get it financed.

no one wanted to spend their own money on this POS so ford, redroof inn, budweiser, and cinnamon toast crunch had to do it.

fu<King unbearb

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I just started watching the movie, and I was shocked at how explicitly they present product placement in this film. To actually tie in a commercial for Ford in the opening voice-over while Ferrell is talking about being a dad? That was so obvious that it almost seems like parody. It has to be a joke, right? It's not? Then it's the worse use of product placement I've seen, since another Ferrell movie that actually had a commercial in it, Talledega Nights, and that was done for comedy (as a parody of advertising in NASCAR). It's one thing to linger on products. It's another to directly advertise with a voice-over. It happens in other movies, but in the first couple minutes here. Really?

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I don't know what you're talking about. It sounds like to me you could use a cold refreshing Budweiser to settle down, make sure you're not driving your roomy, yet powerful Ford flex though when you're doing it.

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thanks! i always stay at Red Roof Inn whenever i drink cold refreshing Budweiser

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You forgot Cinnabon...

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