The band set up a phone line - 1 800 NEONBIBLE - which you could call and leave a message. It was toll-free inside the US and Canada, as I understand, and they advertised it on the Neon Bible ads and on youtube. I'm told a few calls actually got through to Will or Richard themselves, but mainly it put you through to the world's creepiest answerphone service. The initial greeting is what's playing over the start of the movie, but from there, there were a number of touch-tone options presented.
I can't remember all of the options off the top of my head, but as I recall, one of them asked you if it would be a good thing if you won a lot of money, one played a comically bleepy hold-music version of Black Mirror, another was Intervention, and so on. By "that demeaning way you speak", I think the guy means the slightly patronising tone of the greeting message, meant to sound like a commercial automated messaging system or one of those premium rate self-help lines.
I think I remember Win mentioning in an interview that it was costing them 1500 dollars a month or something to maintain. It was cool. Clever, and weirdly unnerving. It went defunct sometime last year, I think.
You can get a better idea of it by going to www.neonbible.com and clicking the "6 phone" option.
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