The big, gold headline on the DVD announcing David Lynch's name is hard to overlook. Also the DVD calls it a "collaboration between legendary filmmakers David Lynch and Werner Herzog" (note top billing for Lynch). Very misleading.
I understand when popular directors promote obscure foreign films like Quentin Tarantino presents "Hero" or "Sonatine", or Spike Jonze presents "The Fall" (all 3 of which are excellent films that may not have been released on R1 DVD otherwise). But I didn't think Herzog needed any help getting his films out there. I think it was just a lame marketing ploy to make Herzog popular with the hip generation & give Lynch an association with the oldschool art crowd. But it probably misled & pissed off both Lynch & Herzog fans alike. Sorta like when Taylor Swift started singing with Def Leppard. What's up with that???
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