MovieChat Forums > Cloverfield (2008) Discussion > It was a terrible film but had a well or...

It was a terrible film but had a well organized "viral" marketing team promote it

posted 3 years ago by TriumphReq (1857)
2 replies | jump to latest

They just screamed repeated over and over again how amazing and great the movie was. It was kinda like spam with a catchy subject line that some of us happened to click on. Perhaps it was a social experiment to see just how many people could be convinced something was good even when it wasn't. It was absolutely terrible though. I wonder if some kind of bot network was designed to promote it. The same human algorithm may have upvoted it on IMDB. You'll see the comments here possibly.

[–] Beau_Buffet (324) 2 years ago

I did not catch one bit of the marketing of this film, nothing at all.

I watched it not knowing anything of it. I'm more of a very old movies (20s, 30s, etc) cinephile, foreign, artsy, and auteur films...

And, still, I thought this very original film was full of genius ideas. Very impressed by it.

[–] damocci (1502) 2 years ago

The trailer truly was remarkable, unprecedented even. I remember seeing it before Transformers (2007) and at the end of the trailer there was no movie title and that really bugged me. I'd never experienced anything like it and for the first 20 or so minutes of Transformers I was distracted and couldn't figure out why they left out the movie title. Very effective marketing IMO!