Why do people bash this movie because it "only" made $50 million?
I heard the budget was $13 million?
Now, no one will ever acuse me of being mathematically gifted, but damn you folks saying this must have some high standards.
I would much rather spend $13mil and gross $50 million than invest $100 million and gross $107 million. (I just pulled those last two numbers out of the air- not related to a specific movie)
So in other words, it still made a decent profit. Don't forget that it only had a 4 to 6 week run at the movies. I believe a lot of other movies run longer.
"I'd be very happy to be myself if I could remember who I am. Who am I?"
But seriously, "This Christmas" made straight up bank at the box office. Seriously, to be in the black after only one weekend in theaters? That's impressive. Plus, you have to think that there were no expectations for this film to do even half as well, so to gross more than stuff like "Speed Racer" and the last "Rambo" movie (I'm just comparing grosses, not popularity here), that's quite awesome. Good for them. Plus I just finished watching this movie & I enjoyed it a lot so at least it was something like this succeeding than another "Tyler Perry's Madea Goes Stereotypical Black Grandmother on Your Ass".
thats also another point about this movies gross. it dident get a mjor release. so the fact that it made 50mil and prolly was relased at half the theatres of some major movie means it made more profit for the producers and creaters. the back end is much more when you dont relases it to so many other places cause that cost money to have a major release.
When I looked at the earnings for this movie ... it showed several amounts for November 2007 through January 2008. So I wondered if those are cumulative totals for that time period ... or are we supposed to add the amounts together. But if this movie did indeed gross $50 Million I guess the totals are cumulative. Doesn't sound like a bad percentage gross to me ... they netted over twice as much as it cost to make. Sounds like a hit to me and I really enjoyed the movie.