how does he really do it? can someone tell me? (spoiler alert)
subliminal messages certainly do work and business pay advertising agencies millions of dollars for this, but they do not work to a 100 percent degree. i am sure that darren brown wouldn't rely 100 percent on it to base the biggest and last trick on. someone could have went to the bathroom when he dropped a word, someone could have shaky hands and rip the wrong way so many ifs.
so how does he really do it? as he said it was inevitable and darren brown always uses misdirection, this time subliminal messagin. so if he misdirects you to that, what did he actually use to make those people choose what they did?