There are quite a bit of porn film ideas that I have stored up in my brain, many, many years after I've seen them on celluloid. Do they make those films a "success?" Yes, if I want to get it up. (And I include "Eyes Wide Shut" in that category). Extremely violent images are also hard to get rid of. "Un Chien d'Andalou," "Dial 'M' for Murder," come to mind.
Memorability is not a particular quality I would associate with successful/good films. Shock value may be good for commercial purposes (it will draw people in), but not for worthwhile film art.
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