This is most popular TV drama in Asia but also the most influential one!
It has been broadcasted to over 20 countries world wide. It broke the viewership record in Korea in 2003 with 57.8% of viewership. It broke Hong Kong TV viewership at that rate of 50% in year 2004, over 3 millions of Hong Kong population viewed this movie. So far, it has set record of viewership in China, Singapore (on first day of airing in 2006 already broke records) and even Japan (in May 6th for the night time viewership record). It is hot in Thailand, Philippine, Malaysia, Vietnam, US, and now going to Middle East...
It is not only the most popular TV drama in Asia, but also the most influential one. In year 2005, it brought in over US$7 billions of tourism income to Korea. In year 2005, China medical schools received a total increase of 20% of enrollment because students wanted to follow the footsteps of Jang Geum. In end of year 2005, Lee Young Ae because of her role in Dae Jang Geum and great personality she was voted as People of the Year in Hong Kong. Beginning of year 2006, Lee Young Ae also because of her role in Dae Jang Geum and great personality voted by China Centre Television CCTV International as the most influential foreign artist from Asia in China. April 28th 2006, Japan issued special collections stamps on Dae Jang Geum. May 10th 2006, Korean Airline Asiania has a Boeing 767 airplane painted 5 photos of Lee Young Ae's Jang Geum's character and this airplane will be flying around Asia, mainly from Korea to Japan, Taiwan, China and South East Asia, because of its popularity, and first class and business class passangers will be having the Royal Cuisine meals on this special aircrafts.
For more information, please view our Lee Young Ae Malaysia Fans Club at this link
http://groups.msn.com/LeeYoungAeMalaysiaFansClub/