this is a really interesting thread. it's ashame how easy it is for such things to occur. with a little more subtlty (giving the movie an 8 or 9, not being so gushing and over the top, maybe tossing in a few intentional spelling errors) i could see this becoming a standard advertising ploy of the movie industry, and how would we ever know? as a movie buff i rely on these message boards to exchange genuine ideas.
that bing said, i must take exception to the statement "no one" is interested in production companies. there are some extreme movie fans around here, speaking only for myself, the first example that popped into my head was dark castle entertainment, created by robert zemekis, and i do seek out their work as they generally release creepy movies with good special effects (i liked haunted hill and 13 ghosts best, more recent entries like ghostship and gothika i felt were weaker) and no, i don't work for them. it started with directors in the 30's and 40's (john houston, billy wilder, etc) and now producers are becoming stars in their own right, it is not uncommon to see "from executive producer jerry bruckheimer" in a preview, because th studios know that we know the name. how long before we see "coming soon, featuring sound design by scott so and so..."
i dunno. okay, i'm done ranting now.
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