What's this Peach subplot/plotline?

TBH. I have no interest at all in this film other then its peach subplot or plot. I'm writing up a very gimmicky IMDb Daily Poll about Peaches (August being Peach month), http://www.imdb.com/list/ls074256860. Yeah... I know the gimmickiness is utter cheese (and I do feel ashamed for my lack of effort with this one). Heck! I have yet to formulate a question around the suggestion.😩

Just trying to figure out why there are characters named Peach Expert (Ben Stiller cameo?!) and Peach Protestors. This sounds like a truly rotten peach of a movie.

Any help would be appreciated.

This could be a new low for me.😕

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