I have 2 Rokus (a stick and a "hockey puck") and today am buying myself a birthday gift - - an Apple TV. There are rumors going around that the BBC will start a streaming service in the US and that the only place to get it will be Apple TV. Right now in the UK, the BBC is available on Apple TV, so that makes sense.
That said, I like the idea that I can use Airplay to get videos from my iPad onto my TV. With Roku, I can "push" YouTube and Daily Motion videos, but that's it. And it's still hard to search. The Apple TV interface is a lot easier than the Roku, which I find can be rather clumsy at times.
Oh, and there's also Chromecast for people who want the ability to stream Netflix, Acorn, etc.
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