Well, yeah, it all had to come from somewhere. To make the scenes work you had to have some sort of product, butter, beer, laundry detergent. It wasn't product placement as much as it was story telling. Now if two people are talking at a table and you see a big can of Pepsi, that's product placement. It has no bearing on the scene. Could've been anything.
If you saw the markings on Leatherface's saw, showing what it was, that's product placement as well, because again, it could've been any saw. Was Michael using a specific knife brand or generic? You can spot "products" anywhere.
Bottom line, neat as it was, the movie nor the products themselves got no kick back from showing what they did. Ooh, Annie used Tide! Gotta get me some of that. And does JollyTime even exist any more? This was a 1978 low budget movie, there was no advertisements, commercialism involved. They were simply there to progress the story.
"He came home." - Dr. Sam Loomis from the original HalloweeN
reply
share
OldFriendOfTheChristys
8 years ago
Bottom line, neat as it was, the movie nor the products themselves got no kick back from showing what they did.
Do you know this for a fact? Seems so unlikely to me, but admittedly I know virtually nothing about the film industry.
reply
share
cjh8504
8 years ago
No. He's talking out his hind end. I'm sure they get something. Why did no one correct the OP about Annie being the one using Tide and climbing out the window, is what I want to know.
RIP Gene Wilder. One of the funniest people of all time. RIP Matt Roberts. You were great.
reply
share
simest
8 years ago
Why did no one correct the OP about Annie being the one using Tide and climbing out the window, is what I want to know.
I didn't bother since it doesn't affect the point he's making.
And Darkness and Decay and the Red Death held illimitable dominion over all.
reply
share
cjh8504
8 years ago
Well, you answered me, so, you saw it after I had already asked the question, Simmy.
RIP Gene Wilder. One of the funniest people of all time. RIP Matt Roberts. You were great.
reply
share
simest
8 years ago
Well, you answered me, so, you saw it after I had already asked the question, Simmy.
I saw it before you asked the question in actual fact. I had read the OP when only one person had responded.
Not that any of this matters of course.
And Darkness and Decay and the Red Death held illimitable dominion over all.
reply
share
dave626
8 years ago
Yes, because none of them ever mention it. Carpenter, Hill, Yablans, even Joe Wolf said this thing bombed until Yablans got wind of the word of mouth and the Village Voice review. None of that would be a factor if Tide or any other product for that matter paid or was paid (they had no budget for clothes, let alone brand names) so that's not the case. The movie made no money until Village Voice reviewed it. All money came from ticket sales alone. They even had Wolf cash in a favor at Universal for 400 prints of the movie, which I'm sure Universal used to secure the II and III rights.
"He came home." - Dr. Sam Loomis from the original HalloweeN
reply
share