MovieChat Forums > The Rain People (1969) Discussion > Roadside kitsch and low gas prices

Roadside kitsch and low gas prices


This movie brings back memories of cross-country road trips I used to take with my parents when I was growing up back in the sixties. The reptile farm pictured in the movie - though not precisely the one we may have visited - was certainly reminiscent of some similar place we DID visit, somewhere... And the price of gas: if you look closely in one scene, you see them driving past a gas station with the price: 32 cents a gallon. Hot dogs, ten cents. The thousand dollars Kilgannon was given by the college for his injuries may not seem like much today, but it was worth considerably more back then (notwithstanding the fact that he was still bought off for a song, but hey, business is business, right?). I also noticed an Esso sign - that's what Exxon gas stations used to be called up until about 1973.




"Old Thomas Jefferson said that he was a warrior so his son could be a farmer, so that his son could be a poet." — The Missouri Breaks



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It wasn't the prices that struck me, it was the lack of giant national brands. All the signs seemed to be for local, mom-n-pop enterprises . . . or at least regional chains that I wasn't familiar with.

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