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'If you enjoyed this film...'


I notice the robo-software at IMDB recommends "Straw Dogs," "Death Trip in Wisconsin" and other off-the-wall offerings with no imaginable connection to this poignant, slow-paced film.

This "feature" annoys me-- the "you might also like" logic almost always escapes me, and the presumption that filmgoers are ignorant and passive is more and more typical of the kind of insultingly aggressive marketing you see everywhere these days.

If IMDB has an interest in promoting films, they should simply advertise them.

On a similar subject, if you type an exact film title in the IMDB search box, why doesn't the engine take you directly to the film you are looking for? Instead you are dropped into a "disambiguation page" like Wikipedia used to use (before they found a better method)-- "Popular titles" take the prime spot at the top of the page, and I'm sometimes at a complete loss what the possible connection even is, with what I typed.

I almost always have to scroll through a mess of unrelated (but "promoted") films, people and even characters, till I get to "exact matches," where lo and behold, there's the movie I'm looking for.

This is a feature you should be able to opt for, by clicking a "fuzzy logic" button-- at the very least, you should be able to opt out of it. An "exact matches only" button-- but as usual with aggressive and predatory marketing today, there is NO option. Pity.

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