If you don't like John Wayne and think that the movies made back then aren't up to your SUPPOSED professional standards than I suggest you pull that little Red Handle in the cockpit and take a flying leap !!!
What's with all the incorrect concepts of what a REVIEW is?
A REVIEW doesn't mean it is assumed to be either positive or negative toward its subject.
REVIEWS may or MAY NOT give information that either supports or critisizes the subject being reviewed.
People read movie review to learn more about what the movie is trying to accomplish and whether they personally would like to take the time to view it - it's not a "cheerleading" session for your favorite actors or other movie participants (producers, directors, etc.)
So skip the stupid "no bad reviews" campaign. All sides of facts and opinions are part of a REVIEW, so get over it.